News & Updates | Seller Assistant
New feature
Instant Supplier Search via ChatGPT on Product Page, Storefronts, Search Pages
Shared by Oleg
• May 31, 2025
Quickly find the most profitable suppliers for a specific product
We've added a Sourcing AI button to multiple views within the Amazon.com interface to help users identify suppliers for any product.
What's New
A new Sourcing AI button now appears in the following product views on Amazon.com only:
- Storefront View
- Side Panel List View
- Quick View
- Product Page View
- Side Panel Product View
Clicking the button instantly opens a new browser tab linking to a ChatGPT-powered sourcing assistant, pre-filled with structured data about the product (including title, ASIN, model, and cost). This allows for fast, AI-assisted supplier research.
Key Benefits
- Exact product match by ASIN, title, UPC, part number
- Only U.S. suppliers – no Alibaba, Temu, etc.
- Clear pricing & availability
- Up to 10 verified sources, sorted by price
- Easy to compare COG vs Amazon price for quick decisions
It saves hours every day and helps avoid costly sourcing mistakes.
Available only for Amazon.com products. The button appears only in supported views.
We hope these improvements streamline your sourcing and analysis, helping you make smarter, data-driven decisions. As always, we appreciate your feedback!