News & Updates | Seller Assistant
New feature
AI-powered product matching
Shared by Oleg
• August 14, 2026
Find and review potential ASIN matches using supplier product titles
Price List Analyzer now offers Deep matching (AI) to find potential ASIN matches from supplier product titles. Select it when uploading a price list, then review AI suggestions.
Run AI matching with your price list
When uploading a price list, select Find matching products with AI to enable Deep matching. After standard processing finishes, AI searches supplier titles, finds candidates, and compares them to identify potential ASIN matches.
AI results appear with their source, confidence level, and reasoning, so you can review the suggestions directly in the price list.
Review and confirm AI matches
AI matches are unverified by default and aren't added to Product Database automatically, even when "Add all ASINs from this price list to Products database" is selected.
Use the source filter to review AI matches separately, then confirm or reject suggestions. Rejected matches are excluded from further processing.
For UPC/EAN-based matching, confirmed AI matches can also be set as Always match, Never match, or left unset.
AI results are fetched separately after standard processing, so additional matches may appear when you return to a price list later.
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Share feature suggestions, vote on existing ideas, and explore what's planned on our Roadmap page.